I’ve never been a big fan of the melodramatic farewells that accompany the closing of a blog. In fact, I’ve always pictured the end of this site coming about almost accidentally, like maybe I’d get busy for a week that would carry over into a month and suddenly this space would have been silent for long enough that it would seem foolish to write a post-dated goodbye. But since that didn’t happen, I’ll keep this short.
I started The Soap Box Office just over three years ago over at Blogger. I had been writing some movie reviews and film content off and on for the better part of six years but chose at that point in time to put all of my writing energy into this world exclusively. In that time, I’ve written somewhere around 300 film reviews, a few dozen editorials, a handful of lists, and countless movie news pieces that have reached literally tens of people all over the world (if you define “world” as people in my every day life that I hounded into reading my work). I’ve tried to treat this work as an actual job rather than a passing hobby and at times I believe that devotion has come through.
Subsequently, of course, the time spent here took away from time that could have been spent elsewhere. I’ve been fine with this and I believe I’ve always done a good job of keeping myself in balance but when you spend as much time on something like this as I have, you begin to focus more and more on the audience, and more importantly the size of the audience (or at least I did). When I first started, a good day might bring me 25 viewers and I was thrilled. Recently, however, I’ve felt a need for more viewers to justify the time I’ve spent here and quite frankly, that need hasn’t been met. The result has been that I haven’t been all that enthused about the writing lately and I think that has shown through a bit here and there. I’m an all or nothing kind of guy so this sort of wishy-washy, lukewarm dedication has grated on me. I thought about setting this space aside a few months ago but two things kept me from giving in:
1.) I really do love movies. I love going to the movies, I love talking about the movies, and I love encouraging other people to get out to the movies and guide them towards the good ones. To leave that behind forget would legitimately leave a small but not insignificant hole in my life.
2.) I really do love writing. I have been writing in some form or another for my entire life (minus those first few pesky years when humans can’t, you know, write much of anything let alone a cohesive piece of criticism) and it’s nothing something I ever want to give up.
Two things have come to pass recently that have pushed me in a new direction. First, some friends and I started a podcast called Mad About Movies. We’ve been rolling strong for over three months now and I must admit that the show is pretty stinking good. Maybe not “Marconi-winning” good but certainly “you can definitely waste an hour listening to us” good. I’ve gotten my fill of movie discussion from that outlet and look forward to our weekly recordings even more than I’ve ever looked forward to writing a review, honestly.
Secondly, and much more importantly, my life has taken a decisive and undeniably large turn. On Thursday my wife and I will welcome our first child into the world and, as literally every human being who has said two words to me in the past eight months has pointed out, “everything is about to change.” (Literally EVERY HUMAN IN MY LIFE has made note of this.) With less time to watch movies and more time needed on the homefront, I’ve spent the last few months considering what this space was going to look like and whether or not it was worth maintaining. I’ve been kind of bummed about the prospect of setting this aside, to be honest. But over the last couple of weeks the KIA hamster in my brain has been cranking at a rapid pace and the idea for a more well-rounded site, geared around stories of my inevitable idiocy as a parent and the vague notion of leaving something educational behind for my son, has taken root. Having another purpose to write has made the decision to leave The Soap Box Office behind significantly easier and I’m legitimately excited to have something different to write about.
I’ve spent the last few days building a new site and the launch will coincide with the shuttering of this space here. I hope you will join me occasionally over at canbabiesdrinkredbull.com where I will continually ask the hard questions about parenting and tell tale of my inevitable shortcomings as a father. I will also continue to post movie reviews, albeit in a much shorter format, as well as other pop culture and real life-related pieces that warrant a bit of my time. Basically, I’m just planning on attempting to be relatively humorous in a relatively short form relating to a relatively wide range of topics. Relatively speaking. We’ll just see what happens.
Before signing off, I’d just like to extend a tremendous “thank you” to all of the readers who have found their way to this site over the years. Many of you are people I know in real life but there are a number of people here who I have gotten to know (at least on some level) simply through our shared love of the cinema. Thank you for your comments, your shares, and most importantly, your time over the last three years. I would never have lasted this long without your support and I truly appreciate your presence here. I appreciate any prayers and good thoughts you might extend to my family this week and hope you will find your way over to my new digs.
The Box Office is Now Closed,
Brian
















